Sunday, 20 October 2013

FAKE Diversity


We are constantly surrounded by beauty companies trying to sell us products under the false pretence that everyone is beautiful to them. This is a lie. In ever one of these campains we see the same three things that are meant to represent diversity: A beautiful white female, a beutiful Asian female, and a beautiful (often westernised) Black female.



Lauder





In my research of this issue i could not find a single image using real Black women with black features, nor could i find any using black women with darker skin. They were all light skinned Black women with perfect slim noses. Same for the Asian women. It was like the campaigners were trying to get as close to the white ideal beauty notion as they could while hiding under the idea of diversity. It actually really frustrated me and was the first time I've felt angry at anything like this, now that i really understand it.

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